Instagram Strategy for Business (Full day workshop)

Instagram Strategy for Business (Full day workshop)

Instagram Strategy for Business (Full day workshop)

Instagram Strategy for Business (Full day workshop)

Instagram Strategy for Business – developing a strategy to realise business benefit from Instagram. If your business currently has a Instagram Business Account and wishes to maximise its potential, tie it firmly into your business objectives and produce a strategy to grow your business then this workshop is for you. This workshop will give you the tools to put together a high level strategy to turn your Instagram account into a powerful marketing tool to increase SEO, generate leads and sales. Who are your target customers? What do you want to achieve with Instagram? Branding of the page, Strategies to get more engagement, how to use the various features and integrate with other social media solutions, platforms. Various tools will be covered to help keep you on top of Instagram on the go. When it is preferable to Pinterest and other Social Platforms, as well as its integral link with Facebook.

Course Descriptor

Find out how to target followers who will make a difference to your business, and understand the type of posts and grams which will engage with them effectively.  Learn techniques to help you manage Instagram so that you never lose track of the posts, grams and stories that matter. Businesses that have mastered the art of Instagram Strategy are realising the benefits of building an audience of loyal followers and increased e-commerce and m-commerce sales.  If you don’t have a strategy in place that puts Instagram to work for you, opportunities to grow your business are being missed.  This workshop will give you the tools to put together a high level strategy to turn your Instagram business page into a powerful marketing tool to generate leads and sales.

This full day workshop will help you maximise your use of Instagram and develop a Strategy for your business

  • How to maximise the impact your Instagram business page
  • Recap on Core Instagram Features
  • Setting Goals and extending your Brand on Instagram
  • How to reach your target prospects with Visuals: images and video
  • How to encourage interaction for your posts and stories that maximise engagement
  • How to improve SEO and sales conversions leading to increased e-commerce and m-commerce sales
  • Strategies to engage more Followers and grow your business
  • How to promote your page online and offline & Tools to help

Who Should Attend?

This course is aimed at business owners and employees who would like to make more effective use of their business’s Instagram presence.

  • If you want to realise business benefits of having active Instagram engagement
  • Not sure if Instagram or Social Media can integrate into your business strategies
  • Want to generate leads and sales
  • Want to use Instagram strategically for business growth

Why should you attend?

By the end of this workshop, you will:

  • Understand some of the more advanced Instagram features
  • Be able to maximise Instagram Page branding, newsfeeds, and tools to link with other social media
  • Be able to promote your Instagram page, and achieve more “followers”, prospects and customers
  • have improved SEO and sales conversions leading to increased e-commerce and m-commerce sales
  • Understand how to measure the success of your Instagram activity
  • Have an outline Instagram Strategy for your Business

Additional Information

Delegates should, if possible, bring their own laptop, phone or tablet to the course.